Catalog ceiling
The most products that can be live on your site at once on your plan. Hit the ceiling and new adds pause, but everything you have already published stays online and earning.
Product-adds are how fast you grow each month; the catalog ceiling is how big your site can get in total. As your monthly adds add up, the catalog climbs toward the ceiling, which is an upper limit, not a target. At the ceiling nothing shuts off: every product stays live and earning, you just pause new adds until you upgrade or remove a few. If you move down to a lower plan, you bring your catalog under the new ceiling yourself; we do not delete your products for you.